Originally based in Portland and later relocated to Scarborough, Welch has served New England for over 160 years. The goal was to take a dated logo which had remained the same for decades and bring a new life into it. The duo tone color palette represents the old, and the new. A shift into a cutting edge, modern sign shop, with the reputation and quality of a time tested Maine standard.
CLIENT
WELCH SIGN
PROJECT
BRANDING AND IDENTITY DESIGN: WEB CENTERED PHOTOGRAPHY
